
There’s a version of retail readiness that gets talked about a lot online. Get your packaging right. Sort your pricing. Have enough stock. And yes all of that matters. But there’s another layer that founders often overlook until it costs them: your website. Because here’s what actually happens when a retail buyer, a stockist, or an […]

Outgrowing your website is not a bad thing. It actually means something is working. We all start somewhere. And if you’re honest, most of us started with more hope than certainty. I heard a lyric in a Central Cee freestyle once that stuck with me: “I never wanted to be the boss, but f** it, […]