You've got people eyeing your brand, but your website isn't turning that interest into "Ka-ching! You have a new order" notifications. So let's figure out what's getting in the way, what needs your attention and what to do next, before you spend more money fixing the irrelevant things.
Your products are great.
So why aren’t people buying?
WEBSITE SOS · 1:1 WEBSITE STRATEGY SESSION
You've got people eyeing your brand, but your website isn't turning that interest into "Ka-ching! You have a new order" notifications. So let's figure out what's getting in the way, what needs your attention and what to do next, before you spend more money fixing the irrelevant things.
Your products are great.
So why aren’t people buying?
You've spent months perfecting your product. Your hot sauces, children's toys, womenswear dresses, haircare range, mocktail drinks; whatever it is, you've put the work in.
People are finding you. They're in your comments screaming "I NEED THIS!" But then when they land on your website... it's crickets! The attention is there, but the sales aren't matching up.
But before you spend another £800 on influencer marketing, or Facebook ads, or a pretty photoshoot, or decide to take a 3 week break from business, it might actually be time to look at what's happening once people land on your website.
Maybe it's one of these.
Maybe the product description is vague, the imagery isn’t selling it, or there’s no clear reason to choose yours over something similar they’ve seen elsewhere.
Someone clicks through and isn’t sure what to do next, which product is right for them, or why they should trust you enough to hand over their card details.
Your verified reviews aren’t visible, your messaging is too vague to feel specific to them, and nothing on the site is doing the reassurance work for first-time buyer.
The traffic is arriving because of social media marketing. Yet, the website isn’t ready to do anything with all this attention.
You might not necessarily need a whole new website, but you do need to understand what's happening before you keep throwing money on the wrong thing.
your 1:1 WEBSITE STRATEGY SESSION
A private, one-to-one website strategy session for e-commerce brands that have launched on Shopify, have real customers, have made sales before, but need to figure out what's getting in the way of their next goal.
Bring me the problem. I'll get familiar with your store, investigate the parts of your website that matter to that problem, and walk you through what I'm seeing.
I'll talk you through what I'm noticing, explain why it matters to your goal, and help you understand which issues deserve your attention first.
I'll review your answers and website beforehand, so I'm not coming into the call cold.
You'll also get an honest recommendation on the best next step. Either way, you'll have a clearer direction of what to do next, instead of guessing it all by yourself.
What a session actually looks like
That's the kind of thinking I bring to Website SOS! Looking at your store through the eyes of someone who doesn't already know your brand, and helping you see where your website could be working harder.
I did a Website SOS with a founder running a marketplace, showcasing Black-owned beauty brands, including haircare and skincare products. She wanted to understand why the business wasn't seeing the purchases she hoped for.
Looking at the store, I noticed opportunities to make her product range easier to understand, improve how customers discovered her different collections and what more information shoppers needed to see on the product page, in order to make a confident purchase.
One-to-one, 60-minute session
Got a website problem that's affecting business, but you can’t quite put your finger on what it is? This is where we figure it out.
You've poured too much into your brand to keep throwing things at the wall and hoping something sticks. So bring me the problem, and I'll look at your website, figure out what might be getting in the way and work out what deserves your attention next.